Social Media Audit Checklist: Clean Up Your Online Presence with These 3 Steps

Let's have a heart-to-heart about something that's been on my mind lately: the power of a social media audit.

You know, I've had those moments where I looked at my social media accounts and thought, "Hmm, it's time for a fresh start."

It's funny how something as simple as our online presence can have such an impact on our businesses and our lives.

So, let's dive deep and explore three steps to clean up your social media and make it shine.

Step 1: Remove/Archive

Time to clean up your social media closet!

If you've recently undergone a rebrand or made some significant changes to your business, it might be a good idea to tidy up by removing old posts or archiving anything that doesn't fit your new branding.

Personally, I like to keep a few old posts because they show my business growth and evolution.

But hey, it's all about finding that balance and doing what feels right for you.

 Step 2: Unfollow/Remove Followers

Picture this: a clutter-free social media feed filled with positive vibes and like-minded individuals.

Sounds dreamy, right? Well, it's time to make it a reality.

Take a moment to unfollow anyone who doesn't bring good energy or align with your goals. Your social media should be a source of inspiration and motivation, so don't hesitate to hit that unfollow button when needed.

Oh, and don't forget to kick out those spam followers and inactive accounts. They're like unwanted party crashers who don't contribute to the conversation.

By cleaning house and removing them, you'll boost your engagement rate and create a more vibrant online community.

Step 3: Update Bios and Headshots

There’s nothing like a little makeover!

If you've updated your branding or made some exciting changes to your business, it's time to let the world know. Update your bio, profile picture, and headshots to reflect the new you.

It's amazing how a fresh look can breathe new life into your online presence.

While you're at it, double-check that all your links and contact information are up to date. You don't want potential clients or collaborators getting lost in the virtual maze, do you? Make it easy for them to connect with you and take the next step.

Woot, woot! You've just completed your social media audit checklist! By removing or archiving old posts, curating your followers, and updating your bios and headshots, you've taken important steps toward a cleaner and more aligned online presence.

Remember, social media isn't just about numbers or looking perfect—it's about connecting authentically with your audience. Take the time to regularly assess and refine your social media strategy, making sure it reflects your evolving brand and business goals.

So, go ahead and embrace this social media makeover journey. Clean up, curate, and confidently present your brand to the world. Because guess what? You're amazing, imperfections and all.

Let's rock this social media game and show the world what we’re made of!

Need some help with your social media? Let’s chat 👉🏾 calendly.com/tjecomm